Informing the user and guaranteeing product traceability
Retail labels contain all the information that accompanies the product during the various logistics and retail stages. A poorly-printed or damaged barcode, price or description may complicate the process of product distribution and in some cases even generate penalties imposed by retailers.
Furthermore, the print may form an integral part of the product and contribute to the quality of its brand image.
Information printed using Thermal Transfer offers a very high quality visual finish and can be easily read with the naked eye and barcode scanners.